Overview
The Challenge
Design a series of Fashion Brag Book covers to celebrate Mother’s Day.
The Solution
A series of Fashion Brag Books for Mother’s Day sold in Wal-Mart Canada. All six books were colour coordinated to work with each other, and featured identical covers on the front and back.
- using fresh colours and strong design, six colour co-ordinated Fashion Brag Books were created
- the cover of each book is mirrored on the back
- three pairs of books were designed, each pair with an identical colour palette
- unique element – one Brag Book featured a pop-out frame for the customer to put their own photo in the front cover
The pink dot Brag Book featured a pop-out centre so that the customer could put their own photo in that frame.
If this way of noticing resonates with your work or environment, I’d love to continue the conversation.