Overview
The Challenge
Design a series of Fashion Brag Book covers to celebrate Mother’s Day.
The Solution
A series of Fashion Brag Books for Mother’s Day sold in Wal-Mart Canada. All six books were colour coordinated to work with each other, and featured identical covers on the front and back.
- using fresh colours and strong design, six colour co-ordinated Fashion Brag Books were created
- the cover of each book is mirrored on the back
- three pairs of books were designed, each pair with an identical colour palette
- unique element – one Brag Book featured a pop-out frame for the customer to put their own photo in the front cover
The pink dot Brag Book featured a pop-out centre so that the customer could put their own photo in that frame.
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