Dancers with PD
Project Description
The Dancers with PD organization needed a logo and poster to publicize its’ dance/exercise classes for those with Parkinson’s Disease. Using a tulip was important, and it was incorporated throughout the project for brand consistency.
Purpose
- create a logo to symbolize the work of Dancers with PD
- in consultation with the client, the logo needed to be elegant and emphasize movement
- put together a poster to advertise the classes
Results
- the word “Dancers” is italicized to symbolize that the classes are about movement
- the logo is being used two ways on T-shirts – a stepped version, as well as a circle version
- the poster advertises the class and can be used in multiple locations (created so the organization can edit the time and location)
- a digital version was provided for electronic mailings, or to be printed as hard copies
- the tulip was incorporated to provide a strong visual element for the group (tulips are the symbol for PD) and brand consistency
Project Details
Client Dancers with PD (Parkinson’s Disease)
Date 2015
Skills Branding, Poster Design & Layout, Logo Design, Illustration
View elegantthemes.com
Logos for T-shirts
The Dancers with PD logo was provided two different ways – a stepped version as well as one in a circle. The logo in a circle is used as a crest for the front of T-shirts, and the stepped logo is used on the back.
Poster
A poster was created to show people participating in the Dancers with PD exercise classes. The class data can be edited so that each branch of the group can have a poster with the appropriate details for their area. Contact information at the bottom includes e-mail, website, and social media connecting points for those interested in the organization.
If this way of noticing resonates with your work or environment, I’d love to continue the conversation.